Job Description
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FIND YOUR FIRE!
At Sally's Apizza we have been creating New Haven Style Apizza since 1938 and are now expanding to locations across the United States. Famous for our distinctive tomato sauce and chewy, crispy crust with an iconic oven-kissed char, Sallys draws pizza fans from around the world. We hand-craft authentic pizza in custom-designed ovens, using the original recipes. Sallys mission is to make great pizza available to everyone.
With Sally's growth, comes new opportunities from management to corporate roles. We offer coaching, training, and promotion within giving you a path to pursue your future career goals.
Description
As a Marketing Coordinator, you will:
FIND YOUR FIRE!
At Sally's Apizza we have been creating New Haven Style Apizza since 1938 and are now expanding to locations across the United States. Famous for our distinctive tomato sauce and chewy, crispy crust with an iconic oven-kissed char, Sallys draws pizza fans from around the world. We hand-craft authentic pizza in custom-designed ovens, using the original recipes. Sallys mission is to make great pizza available to everyone. With Sally's growth, comes new opportunities from management to corporate roles. We offer coaching, training, and promotion within giving you a path to pursue your future career goals. Description As a Marketing Coordinator, you will:
Campaign Management:
- Assist in the planning, execution, and optimization of marketing campaigns across various channels including social media, email, and paid advertising
- Contribute to all of Sallys social media channels, including content creation, scheduling and posting audience engagement, and responding to guest inquiries
Content Creation:
- Collaborate with the creative team to produce compelling content for different platforms such as blogs, social media, and newsletters
- Be onsite for content creation, marketing events, photo shoots, and marketing meetings.
- Create digital marketing materials including recruitment and retention videos, promotional videos and photography, and social media content, both paid and organic, to grow brand awareness and drive sales
Market Research:
- Assist research in partnership with Operations to analyze customer behavior, purchasing habits, and industry trends
Performance Reporting:
- Monitor and report on the effectiveness of marketing campaigns, providing insights and recommendations for improvement
Event Coordination:
- Help organize and manage events, webinars, and trade shows, ensuring all marketing materials and logistics are in place
Collaboration with Operations:
- Work closely with cross-functional teams including Operations, product development, and guest relations to ensure alignment and consistency in messaging
- Partner with Operations to ensure that all marketing materials are stocked and in good condition.
- Prepare and order in-store signage and paper goods using preset templated materials
ROLE COMPETENCIES Attention To Detail
- Fully understand and embody the Sallys Apizza culture and the historical evolution of the brand
- Taking responsibility for a thorough and detailed method of working
Functional Expertise And Usage
- Acquiring and applying functional knowledge in videography, photography, content creation, graphic design, and social media
- Understanding of social media, pop culture, and viral trends
- Up-to-date knowledge of social media algorithms and how to create viral content
Organizational Awareness
- Having and using knowledge of systems, situations, procedures, and culture inside the organization to identify potential problems and opportunities, perceiving the impact and the implications of decisions on other components of the organization
Oral Communication
- Shaping and expressing ideas and information effectively
- Conducting on-camera interviews
Integrity
- Upholding generally accepted social and ethical standards in job-related activities and behaviors
Job Requirements Technical: - Strong computer skills (Microsoft Office, Adobe Creative Suite, and common social media platforms)
- General understanding of Google Analytics including targeted ads, ROI data, demographic analysis
- Basic understanding of SEO
Language: English, Basic Spanish (preferred but not required)
Experience: - A minimum of 2 years of proven success in a digital content creation setting
- Comprehensive understanding of the industry and viral trends
- Experience in the restaurant/hospitality industry is a bonus
Work Environment: - Must be able to work on your feet for up to 10 hours at a time and have the ability to lift to 50 lbs
- Must be available for work on days, nights, weekends, and holidays
- This role requires you to be on-site at locations for at least 3 days a week as well as on-site for all new restaurant openings
- Approximately 10% of your time will be spent traveling overnight to various locations around the country on an assigned project basis
Salary & Benefits - Starting at $60,000/ year, Depending on Experience
- Dental Insurance
- Employee discount
- Health insurance
- Vision insurance
- Short-term Disability
- Long-Term Disability
- Group Life
- Sick Time & Vacation Time or Paid time off
DETAILS - Full-time, In-Person Hybrid (3+days a week), days, nights, weekends, and holidays (for photo shoots, etc)
- Reports to Senior Marketing Manager
SALLYS CORE VALUES Obsession for Apizza: True passion for the uncompromised quality and tradition of New Haven Apizza. Strive for excellence and bring your personal best to work every day.
Commitment to Our Guests: Demonstrate warmth and care while creating memorable moments of hospitality for all guests.
Strength of Character: Take pride in your job and use your best judgment to do what is right and fair even when no one else is looking. Actively seek to build trust with colleagues and guests.
We Are Hungry: We are a teaching company filled with people who are hungry for knowledge and growth. Our hunger is insatiable, and we crave honest feedback to strengthen our skills and hold each other accountable.
Pre-employment Background Check, Drug Screen, and References are required. IND130
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Seniority level
Seniority level
Mid-Senior level
Employment type
Employment type
Full-time
Job function
Job function
Marketing and Sales -
Industries
Internet Publishing
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Job Tags
Full time, Temporary work, Work at office, Night shift, Weekend work, 3 days per week,